Markets & Testimonials

Where We are & What People are Saying:

PartnersProgram® has helped media and local businesses grow in over 125 cities in the U.S. and three Canadian Provinces. If a state on the map below is highlighted blue, PartnersProgram® has been there!

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This is where you’d expect to find glowing endorsements of Broadcast AdVentures and PartnersProgram®, read about near-miraculous revenue growth we’ve created for clients, and come to the realization that your search for a partner to help grow revenue and energize your staff, billing, long-term advertising contracts and business community need go no further.  Not to disappoint, it happens that we do have some great stories to tell and quite a few happy customers to tell them.  Perhaps you’d like to add yourself to the list…

 

Client Testimonials

“…great program, great performance, huge billing – PartnersProgram® is truly amazing!”

Director of Sales Top 25 Market

 

“Over the past year our stations have been utilizing PartnersProgram® and the results are fantastic! PartnersProgram® helped us generate over $750,000 in Direct Revenue!

I must admit I was somewhat skeptical about the program’s ability to produce revenue in a major market with such a heavy reliance on agency business.  However, after watching the program in action and realizing tangible results, I’m now convinced the program will generate revenue in any size market!

PartnersProgram® is well conceived and well executed.  With your partnership in the future, I look forward to generating more Direct Revenue than ever before!”

VP/Market Manager Top 5 Market

 

“PartnersProgram® pumped up our staff and brought in over $900,000.  It helped us get where we needed to be.”

VP/General Manager Top 70 Market

 

“What a terrific few weeks this has been!  Thank you for working with our market and for the fabulous results you produced!

When we met several months ago and began discussing our plans to roll out PartnersProgram® here, I must admit I was a bit uncertain about how successful we could be in a market that had done programs so many times with TV and radio stations.  Your presentation was enough to convince my Sales Managers and me that we would exceed the market’s success – and you delivered!

I was extremely impressed with the professionalism throughout the entire process, from initial contact to final workshop.  The presentation was informative and as fresh the last time as it was the first (pretty amazing when you did 27 workshops).  The feedback we received from our customers was exemplary and you made our company look great.  Thank you for working with our staff and diligently following through, enabling us to write over $800,000 in new business!”

VP/ General Manager Top 25 Market

 

“As Director of Sales for our group we’ve been hesitant to bring in an “outsider” because of past experiences with “slash and burn tactics” or “take no prisoners” mentality.  Kevin proved to be a true professional!

We spent time talking about our concerns and the nuances of our market, the current local economic situation, history of the market, our sales staff and what we wanted to achieve.  Kevin was sensitive to our reservations and asked insightful questions to determine how we wanted to deal with situations that might arise while he was in the market.  He connected immediately with our sales staff and was well received by our customers as well.  I give a strong recommendation…”

Director of Sales Unrated Market

 

“…you have developed some of the most sophisticated systems to immediately increase radio stationrevenues.  I am particularly fascinated with your accountable system which allows managers to simply and effectively monitor on both a daily and weekly basis the progress and process of each individual salesperson.

Knowing that getting to decision makers is a difficult problem, your system to involve the decision maker through the entire marketing process is indeed a sophisticated planning action that is contemporary in design and allows for both increased revenues for the radio station and higher closing ratios.

All in all Kevin, you have become one of the finest business developers in the industry and I am thrilled with the help you are able to give to managers.”

Former Senior Vice-President The Radio Advertising Bureau

 

“Thank you!  PartnersProgram® has impacted my year in a very positive way.  This will be the biggest year for me since I have been in the business, and I get to help more customers than ever thanks to the program!”

Account Executive Top 5 Market

 

“Tom, I personally want to thank you for all the hard work you put into the PartnersProgram® here.  My staff came away with a hugely needed sense of pride and ownership.  We did surpass our goals for PartnersProgram®.  The program was a success in many ways, not just the revenue end of it.  The workshops really helped send our message into the community and brand us.  You are part of our team here and all of us look forward to working with you in the future.

My sincere thanks and I am already starting to look at next year.”

General Sales Manager Top 250 Market

 

“PartnersProgram® energized local businesses, created a lot of revenue and was perfect training for our fresh new team.  It’s great to see all the new business coming in!”

VP/Market Manager Top 80 Market

 

“…has been a terrific help to our company and I’m sure could help yours.”

President/General Manager Top 200 Market

 

“The information and approach of PartnersProgram® was so good for our staff and local businesses, it would have been worth doing even without the $400,000 it generated.”

Owner/President Top 100 Market

 

“With Broadcast AdVentures you’ll find a company that delivers.  We conducted PartnersProgram® in three of our markets.  Every aspect of the program was implemented professionally and without any problems.  Our account managers felt the program complemented out ongoing training program, the clients loved the information, and we achieved our targeted revenue goal, and then some!

There is one benefit from PartnersProgram® that should be mentioned.  Our company now has a group of sellers who aren’t afraid to ask for big dollars, a schedule on all of our appropriate stations, and annual contracts.  They’re selling radio the way radio should be sold!”

VP/General Manager Top 200 Market

 

“Our sellers appreciated your style, especially when it compared to experiences they have had with others in the past.  PartnersProgram® built us a new base of business of more than $200,000 in a tough market – the whole reason we did it!”

General Sales Manager Top 150 Market

 

“I have had the pleasure of working with Kevin O’Brien on several projects over the past two years.  His experience as a trainer, coach and consultant has helped our sales staff.  Kevin’s background in programming, management and sales have made him a valuable partner in the success of our company.”

VP/Sales Top 200 Market

 

Local Business Testimonials

“We just signed on for our second year.  With the downturned economy and the different news, some numbers are good some numbers are bad, but we’ve been able to show really good numbers, in fact, an increase in sales because of what we’ve been doing with PartnersProgram.”

– Spa and Patio Store  Manager

 

“I tried radio and it didn’t work for me…then after three months of (my rep) just stopping in to say hello, she invited me to a PartnersProgram Marketing Workshop. So I went and listened to Tom and it actually made more sense to me the way he was presenting it, so I signed up for a year. Since I’ve been with Partners I actually had to extend my open house a week because of all the people I was reaching and selling to.”

– Owner, Hearing Aid Center